for more responsible technology
We're only now starting to see serious cracks in three years' worth of AI hype. The level of investment in generative AI has been so huge that seven AI companies currently account for more than a third of the US stock market (re. Cory Doctorow). But there have rarely been more signs that the "bigger … Continue reading Why the “big AI” bubble could burst in 2026… and why this might be a good thing
As highlighted in our previous article, there is every reason to believe that the environmental impact of generative AI is set to increase significantly: sevenfold by 2030, according to the latest study by the GreenIT Association. The need for frugal AI therefore seems obvious. But how can we assess these impacts on a daily basis, … Continue reading Can we really assess the environmental impacts of AI?
2025 was a year when I set out to spread the word as far as I could about the impacts of tech in general, and of AI in particular. And I learned a lot more than I preached! Learnings One of the main highlights: speaking at ChangeNOW, one of the world's biggest climate conference, about … Continue reading 2025 Learnings; 2026 Hopes; 2025 Inspirations
Article originally published in La Machine, the AI newsletter of the French Tech Journal We know. It’s been quite the year for AI. Three years even, if you take ChatGPT’s release as the starting gun for all of this madness. Besides countless AI startups’ fundraisers and gazillions being sunk into data centres, this was the … Continue reading Why 2026 must be the year of Responsible AI
87%. That’s how much the emissions of NVIDIA (worth 5 trillion dollars) increased in 2024, as an article from TruthDig is one of the only sources in the world to point out. This means it became the world’s most valuable company by answering soaring demand for AI… whilst doubling its carbon footprint. Not to mention … Continue reading Understanding AI’s true – and ever-increasing – impacts
November 2 update: In what seems like an unexpected move towards responsibility, Character.AI announced October 29 that it would ban access to its platform to under 18s. So, at least in theory, it wouldn't have to deal with any more accusations of causing suicides like that of Sewell Setzer III. But what does this really … Continue reading Could AI Companions harm kids more than social media? (Updated x2)
Last year, at Viva Technology (aka VivaTech), I hosted a round table session for a select few attendees keen to find out more about AI. This year, not only were sustainable AI luminaries Sasha Luccioni (Climate & AI Lead, Hugging Face) and Kate Kallot (Founder & CEO, Amini) invited to speak on 3 different sessions … Continue reading Viva la Sustainable AI, enfin?
If you're here and have already read this, you'll know that AI is already having a devastating impact on the climate; one that is set to get exponentially worse by the end of the decade. Of course, this is for reasons beyond most of our control. But what can *we* do at our level to … Continue reading How can I reduce my AI impact?
This year, a big first: I spoke at ChangeNOW, one of the world's biggest climate events (c. 40,000 visitors/year). On the impact of AI, my fave topic du jour (unless you hadn't noticed). Naturally, I was happy to get my key points across - with the help of ace moderator Kristen Davis (above right) - … Continue reading AI – If not Change NOW, when?
In tech, we tend to think our activity is pretty clean. We work on shiny new computers, editing files that live in a pristine cloud… and we’ve replaced so many business trips with GMeets that we can’t impact the planet that much, can we? Think again. Article originally published on Maddyness UK here (and in … Continue reading Why Green IT matters now more than ever
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